PrestaShop is open-source eCommerce software: you install it on your own hosting and it gives you full control over the store. It is a middle ground between simple cloud platforms and fully custom solutions.
How it works
You contract hosting and a domain, install PrestaShop and extend it with themes and modules. You are responsible for updates, security and backups.
Advantages
- Highly customizable with themes and modules.
- No monthly platform fee: the base software is free.
- Support for several languages and currencies, useful for selling abroad.
- Your store and your data are yours.
Limits to consider
- It requires technical knowledge or a developer.
- Many modules are paid and can add costs.
- Maintenance and security are on you.
Who is it for?
Businesses that need customization and control, with medium-sized catalogs and a wish to sell in several languages, and that have someone technical.
To compare against selling on a marketplace, read CMS vs Marketplace. At Solinit we work with all CMS platforms and help you choose the one that best fits your business.